Pilots call out ‘rotate’ as they lift the nose up. Like going public with a story, there is no turning back at this point. Careful planning before take-off, diligent execution after rotation, and constant vigilance for the unknown result in a safe landing. Like the pilot I am, that’s how I approach public relations.
Earned Media
Get your story into the press. Get it seen and use it to build credibility around your business needs.
Placement is a matter of who you know and how to frame the story. Nate Chaffetz worked for 7 years in national television and news production at ABC News, Comedy Central, Showtime, and NewsCorp.
With former colleagues spread across the industry, Nate can pinpoint to whom and how to pitch your story.
External Communications
Worried about an upcoming tv, radio, or print interview? Need to give a speech? Need to write a letter to a US Senator? Need to write an article?
Nate coaches and prepares clients for interviews using his experience on the other-side of the camera. He’s been in the control room, he knows what lands and what gets a guest invited back.
Nate also write speeches for CEOs with Congressmen and women, Senators, Governors, and mayors in attendance. He also writes letters to the same cohort.
Internal Communications
Sometimes the most important audience is your team, especially during a crisis.
You’re busy dealing with your business, why not let a communications professional craft strategic, empathetic, and compelling narratives on your behalf?
Nate@rotatemediallc.com
(917) 208-3060
The more time you can focus on creating results, the better your actual story becomes. Ironically, storytelling is extremely time consuming. Hiring a communications expert resolves that conflict, especially when not billing hourly.